Rumors and speculation about Microsoft's new iPod-killer have been floating around for some time now, but today Microsoft announced the Zune officially. So is it the iPod killer Microsoft claims it to be? My initial reactions are mixed. First strike against the Zune is the design. This thing is just straight-up UGLY. Not really sure what someone was thinking releasing a brown version, but so be it. I can hear the jokes about the brown one already. I can say a few things about it too, but we won't go there. ;-) I think part of the appeal of the iPod is it's sexiness. The Zune just doesn't ooze with that sexiness of the iPod. Maybe it's the black wheel sticking out of the center, and that horrid bezel surrounding the scroll wheel and screen. I dunno. My second beef is something that's hard to ding Microsoft on, no integration with iTunes or music purchased from the iTMS. Again, this is a major problem for ALL manufacturers, not just Microsoft. Apple has a lock on iTMS and they aren't about to let the other kiddies play in the sandbox. One question I have for the Microsoft folks is why such a small hard drive (30GB)? I suspect it was to keep initial costs down, but this could really be an issue for media junkies like me who have over 80GB of content sitting in my iTunes. I would really like to see a model in the 80-120GB capacity. So what else am I griping about? Sit down...this is unexpected...but NOTHING else seems to be a deal-breaker on the Zune so far.
So what did Microsoft do right? Plenty. Can this really kill the iPod? I suspect YES. It's not going to be an easy battle, but with future iterations of the product, as the user feedback pours in and the product team assimilates that feedback, I suspect we will see a modified form factor, much like Apple has refined the iPod from what it was when they first released it. Folks, this is a serious piece of hardware and Apple should be SCARED. REAL SCARED. Here's the things that Microsoft LISTENED to their users and not only took away, but actually IMPLEMENTED them into their product:
- WiFi - You can share your media with friends now. iPod users have been asking for this for ages.
- Built-in FM Tuner - Yet another feature the iPod community has been screaming for.
- Widescreen QVGA Screen - this was a no-brainer. What has Apple been thinking lately?
- Formats Gallore - the Zune supports h.264, MP3, AAC and WMA. Choices. Fancy that?
- Multi-formats in the Media Manager - The media manager will also handle photos! Nice.
Other key features include Microsoft's Zune Marketplace. Details are sketchy, but Microsoft claims that there will be millions of songs to choose from in a variety of formats. You will be able to import your media from iTunes and Windows Media Player, with the exception of items purchased on the iTunes Music Store. As I mentioned before, that's a real bummer, but beyond Microsoft's control. The Zune WILL however allow you to share full-length songs with your friends via the WiFi connection. Shared songs can be played for up to three days, and if you like the tunes, you can flag it for purchase and connect directly to the Zune Marketplace to purchase the song. Way cool. The Zune will come pre-loaded with a bunch of tunes and Microsoft will be offering an all-you-can-eat option called a Zune Pass subscription. No word on pricing for the Zune or anything else for that matter. Part of the Microsoft PR and full pics after the jump..
Technorati Tags: Cool Gear, Microsoft, Mobility, Peripherals, Portable Audio, Portable Devices, Zune











I have had a long-time beef with Verizon (for reasons I won't go into here) and here is yet one more story that gives me reason not to ever even consider the thought of using them. For those of you who have ever been to some kind of Photoshop conference (especially the NAPP ones), you most certainly probably know who 

