Southwest Airlines now Blogging...
Now here's a company that just plain "gets it." Southwest has always been a leader in the field and their customer service is second to none. It's no wonder that they are among the few (if not the only) airlines to actually turn a profit in these trying times. If there was one airline that I would have pegged as the first to have a blog, it would have been Southwest. They have officially been bitten by the blogging bug and are now blogging online at: www.blogsouthwest.com. A glimpse of what you can expect...
"...we want this to be a place where you can see just who we are and why we are Nuts about Southwest.
In order to do that, we have lined up an exciting group of bloggers that include Frontline and Headquarters Employees. Among the Frontline Employees lined up to blog are some of our Pilots; Flight Attendants; Airport Employees; Mechanics; folks from our Marketing, Schedule Planning, Properties, People and Leadership, and Executive Office Departments. We hope to add additional bloggers as we go, including some of our Officers, who will show up as guest bloggers."
Not too bad if you ask me. I'm adding this to my feeds...lets see if they can keep up with the pace of the blogsphere!








Comments
This is really great! We are talking about an industry that needs to build trust with their customers, and what a better way than a blog! SW gets it and is listening to their customers. I am curious to see how the other airlines will react.
what do you think?
-Chris
Posted by: Christopher Salazar | May 5, 2006 3:42 AM